About Kidscape

Our work

Bullying is the repetitive, intentional hurting of one person or group by another person or group, where the relationship involves an imbalance of power. It can happen face-to-face or through cyberspace and comes in many different forms.

We are here to help children and families impacted by bullying.

The impact of bullying

Without the right support, bullying can result in young people:

  • having low self-esteem;
  • developing depression or anxiety;
  • having lower academic achievements;
  • being unable to form trusting, healthy relationships;
  • having poor social skills;
  • turning to self-harm or, in severe cases, considering suicide.

It is for these reasons that we at Kidscape have been working tirelessly since 1985 to provide practical support to children and families facing bullying, and to raise awareness of bullying and safeguarding issues with teachers and other professionals. More information about the effects of bullying can be found here.


Who we help

Kidscape seeks to support children and young people, parents, carers and those in professional contact with children.

Our services include:

  • Kidscape ZAP workshops for children aged 9-16 and their families, teaching proven techniques to build self-confidence, stay safe and respond to bullying in practical ways.
  • Information and advice on dealing with bullying and related problems, freely available to schools, professionals, families and children.
  • Training in best practice approaches to tackling bullying for teachers, youth workers and child protection professionals in the UK.
  • Working with Government and other organisations to ensure that concerns for safeguarding children are high on the national agenda.
  • Media engagement to raise awareness and dispel myths about bullying and child protection among the general public.

Our current projects

For information about our current work and projects, please visit the Services section.

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